Strategic Partnerships and Industry Connections That Unlock Growth
Relationships move categories forward.
SPark Sales Consulting cultivates strategic partnerships that connect manufacturers with retailers, distributors, service providers, and allied brands to unlock growth opportunities across North America.
Retail, Distributor, and Buying-Group Relationships
We introduce your brand to decision-makers who influence assortment and category direction. We prepare the materials needed for line reviews, pilot programs, and resets, ensuring expectations are aligned from the start.
Co-Marketing and Training Programs
Partnerships work when everyone can execute. We design pragmatic co-marketing and training plans that help field teams explain the offer clearly, both in-store and online. When needed, we align with Distributor and Retail Account Management to run calendars and training at scale.
Service and Installation Network Partners
Certain categories benefit from service partners who can advise on specification, installation, or maintenance. We connect manufacturers with reliable networks that build consumer confidence and reduce returns.
From Intro to Joint Plan
We facilitate the steps from first meeting to joint business plan. Where broader coverage is needed, we connect with Manufacturer Sales Representation and Sales Channel Development to round out the strategy.
FAQs
Q: Do you organize category roundtables or dealer councils?
A: Yes. We can coordinate structured sessions to gather feedback and align priorities before seasonal resets.
Q: Can you help secure pilot programs?
A: Yes. We prepare evidence and success criteria so pilots are set up to prove the case quickly